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Email list is the key. Think of it as your big one-to-one … I’m Ryan… I help authors & publishers like you build their email lists and online platforms so they can spend less time marketing their books — and more time writing them. BONUS: Add books to the corresponding BOOK FAIR for FREE to sell during the event! 1. You don’t need a WordPress site to use this tutorial. Here are seven reasons why authors should build email lists. But before that, he wanted to build an audience for it. Custom Mailing List Fields. Build a list 1 Minute Overview Non-Facebook Ways to Build Your Author Mailing List Diane Capri, one of Amazon’s top sellers in 2013 Over on the ALLi Facebook forum (a members-only Facebook group) … Last time, we looked at the “holy grail” of author marketing: the mailing list. 12 Ways to Create a Mailing List That Will Sell Books: Tip #33 of 52 Ways to Market Your Book. If you want to run a successful business online, building an email list is the way to go. This email address is being protected from spambots. Authors Only Login ... Upcoming … For … This is what we call magnet content: content that you give away for free in exchange for email addresses. The mailing list is a central element of every author’s marketing strategy. Your website should be free of errors (even top bloggers, writers and marketers have the occasional spelling mistake, but do your best to fix any problems with your blog). In a three-part series starting today, the Alliance of Independent Authors #AskALLi team does a deep dive into author mailing lists: how to set them up, how to grow them, manage them and, in each step, use them to build and sustain great relationships with your readers. The reason I bring this up is because if you are using any of the above options to reach the people interested in your blog, you are probably not the owner of your list. Reading Time: 5 minutes. Log in. Averages 500-3000 reader emails. Consider giving your reader a list of reasons why they should sign up. Go to Gmail and click the Compose button. The best way to grow your email list is to put a nice, juicy worm on your hook. It’s cheap, cost effective and everyone online has an email address. Click here to LOGIN or CREATE YOUR FREE ACCOUNT. © 2020 Authors Cross-Promotion. GO TO MAILING LIST BUILDER FAQ or BOOK FAIR FAQ. BookFunnel will collect email addresses and send them to your mailing list automatically. It is stand-alone and even if you don’t have a website right now, you can still use it to set up and run your email list. Building your author email list is one of the fundamentals of book marketing, but how can you grow it more effectively to sell more books? You will always have a way to communicate with your audience. As you add more books to your backlist, you may start to offer different reader magnets. In this episode, she talks about getting the most from Prolific Works. Best of all, you own the list, so you can email them whenever you want, and no one can shut it down. Decide on the “giveaway” In the early stages of building the author mailing list, do not give away your … Site design, aesthetics and your branding should be unified and cohesive. In the introduction, Wattpad launches Wattpad Books [Publishing Perspectives], and you can listen to an interview with Ashleigh Gardner on Wattpad here. Get your free "Quick Start Guide to Building Your Writer Platform", plus regular email updates delivered straight to your inbox! Others might offer a short story, or a character guide for an ongoing series. List Builder converts one-time visitors into lifelong readers and customers. If your email list supports the custom field data, it will be added to your subscriber’s user profile. On my own author site you’ll see that subscribers to my … Make building an email list a priority and send a regular newsletter; Are more experienced email marketers, but know they can learn more about how to use it even more effectively; The book covers everything you need to know and understand about using email marketing as an author … Start finding new business contacts online now! Now it’s time to get your free gift into the hands of your new raving … It provides an excellent medium for staying in touch with your readers. Why? As a writer, building your email subscriber list may not (yet) have become paramount in your quest for an engaged audience. Look at the subject line for their email. Author Mailing List Tips Landing Pages for Different Reader Magnets. YOU DO NOT HAVE TO PUT YOUR BOOK ON SALE - You only gift three books at the end! The easiest way to go about this is to make it super easy for your readers to subscribe to your email list. Unfortunately, the stuff I sharing with you today is not static. 6 Steps for building your author mailing list through giveaways. An engaging email list of subscribers can easily out-perform the results from social media sites like Facebook or Twitter. When a new subscriber’s email address is added to your list, additional data is included with their email address. But in email, you are really talking to one person at a time, since each person opens their email in the privacy of their inbox. My friend Tim Grahl, the book launch expert, tested this in his book marketing agency and found that email was nearly 100 times more effective than social media in selling an author’s book. Welcome to Tip #33 of our 52 Ways to Sell More Books! Create a hook or “ethical bribe”. Your information will *never* be shared or sold to a 3rd party. ; You’ll now have all members of that group added to the … For ideas, you can check out. It's the one main tool you’ll use to build a long-lasting relationship with your readers, turning them into … Right now, you can buy mailing lists that have been pre-made or create your own marketing solution with our innovative online list-builder tool. Need more info? Top 9 Email List Building Plugins for WordPress Compared (2021) Many online entrepreneurs take too long, if ever, to start building an email list.Perhaps they don’t understand the value of an email list to an online business.Or maybe they don’t know which email marketing service to use or how to send out email campaigns.. You need JavaScript enabled to view it. Inform your readers and fans of a book launch, new product or freelance service and provide a link to your sales page. At least, until recently. Join My List of 7,000+ Savvy Authors & Publishing Pros When you join, I’ll send you my guide of … I’ll show you how to set up your email list and signup form on your website so you can start to build a list of readers, develop a relationship with them over time, and sell more books! (And as a bonus, you'll get a free Book Fair coupon for selling/promoting ANY free, 99c or KU books you do have during the event, too!). AuthorsXP is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Upload the connections.csv file you just downloaded from LinkedIn. Own Your Author Mailing List. Hi! Jane Friedman (@JaneFriedman) has 20 years of experience in the publishing industry, with expertise in digital media strategy for authors and publishers.She is the publisher of The Hot Sheet, the essential newsletter on the publishing industry for authors, and was named Publishing Commentator of the Year by Digital Book World in 2019.. From retailers to realtors, Experian’s data helps businesses of all sizes deliver data-driven marketing. Description. Place your form at any point on your site, Create a page that is dedicated to nothing more than obtaining email sign ups. Pippity: Yet another versatile tool for email list building through which you’ll be able to create very … Host Gail Z. Martin explores different mailing list builder programs. Did you open the email? Deliver your free gift by email. If you continue to use this site we will assume that you are happy with it. Quick Start Guide to Building Your Writer Platform. It’s like having a built-in line of folks waiting to come purchase the new books you’ve released. AXP can create CUSTOM mailing list builder giveaways for author groups, author friends, anthology groups, etc. It should be very clear to your reader that signing up is an action you wish for them to take. Recently, Derek decided to write his first fiction book (a YA novel). With your own mailing list, you have individual email addresses that you can use to make contact, either in bulk or individually. Too often, the author will say no. Create professional-looking pop-ups that appear on clicks, timers and before people leave! Instead of a sidebar widget, our mailing list builder brings extra attention by popping up an elegant lightbox. A lead magnet is a special gift or incentive that people who sign up to your mailing list receive. Pat Flynn of the Smart Passive Income Blog, stop promoting our social media profiles at the expense of our email list, where a visitor is likely to be engaged in your content, Part 1 of the five part Email List Building Series: The Power of an Email List (And Why It’s a Must). How did they get you to take that action? So my first piece of advice tends to be: Sign up to MailChimp and set up your mailing list. As an original data compiler, Experian works with hundreds of public and proprietary data sources to reach over 98% of the U.S. with accuracy and precision. ; At the top of the page, click the More button and select Rename group.Give your group a memorable name (maybe LinkedIn for ease). during the week-long event All participating authors (and AXP) do this so we ALL benefit. Keeping in mind that “perfect” is an unreachable goal, try to present your brand and author blog in the best possible light. Was there a ‘call to action’? Our comprehensive list builder tool makes it super simple to generate a list based by subdivision, area, or even a specific condo building. Tammi Labrecque explains in today's interview. AXP can create CUSTOM mailing list builder giveaways for author groups, author friends, anthology groups, etc. Setting up and … AXP Mailing List Builder helps authors build their fan base by finding readers interested in joining their newsletter list! Use your email list to broadcast every time you have a new blog post and send a surge of traffic to your site. Analyze the copy used in the body of the email. Your book does NOT have to be free or discounted to join the MLB. Email is an intimate form of communication: When readers give you their email addresses, they are inviting you to talk to them. I hope you’re enjoying these tips and they are helping you sell more books. Ensure your form fits with your overall design, and doesn’t just blend in. All Rights Reserved. In an exclusive interview with us, he explains how he was able to build an author mailing list of 10,000 readers, from scratch, in less than a week. It can be configured to display after a period of time on your website, or as visitors are exiting your site using exit intents. Unlike an Every Door Direct Mail (EDDM) campaign, Wise Pelican allows you to customize and tailor your mailing list to a specific audience. List Builder by Social Intents lets you quickly add an email list sign up form to any page to allow visitors to join your email list. Did you?) December 3, 2014 by Penny Sansevieri 2 Comments. We use cookies to ensure that we give you the best experience on our website. Ahh, the 'List'. (Were you asked to do something, like click on a link? AXP sends you the full entrant email list to import into your newsletter mailing list program of choice! Modify, Improve, Optimize. As I was writing our latest Reedsy Learning course on how to set up and grow your author mailing list, I decided to do a bit of research on the other mailing list service providers out there. You can sign up at any time for any genre/event - but these are the ones coming the soonest! Zero in on your target audience and email leads with these databases to make more deals and boost your sales. A mailing list is a great way to connect with readers and sell more books. With your newsletter, you can remind readers of who you are and let them know about new releases, deals, and other information about you and your books. PROMOTE the giveaway to your current mailing list, social media, etc. You only gift THREE winners an eBook at the end. Did it catch your attention or intrigue you? read more An ethical bribe is a freebie, something (of value) you give away in exchange for your reader’s email address. The conversation via email is personal, direct and private. Some authors give away a full book to email subscribers, or even an entire box set. What was the tone they used? They asked about my email list: the most important asset an author has in their toolbox. Make it pop! This means that if you decide to move your list, you may or may not be able to. Even once … |  Privacy & Terms | Contact | Information Security Policy. Was it conversational or salesy? Enter an upcoming Mailing List Builder (MLB) event. This incredible tool gives you the potential to reach lots of people in one fell swoop every time you launch a new book. ; In the To field, start typing the name of your group, then select the group from the list. And AXP ) do this so we all benefit you decide to move your list, additional is! 52 Ways to sell during the event | Contact | information Security.. Box set of traffic to your list, social media, etc it should be unified cohesive..., social media, etc new subscriber ’ s email address is added to your site create. Your sales time you launch a new blog post and send a of! Talk to them to the corresponding book FAIR FAQ your mailing list builder brings extra attention by up! As a writer, building your author mailing list builder brings extra attention by popping an! Here are seven reasons why they should sign up to MailChimp and set your. To write his first fiction book ( a YA novel ) promote the giveaway to your current mailing list converts. Genre/Event - but these are the ones coming the soonest deals and boost your page. Doesn ’ t need a WordPress site to use this site we will assume you... Or book FAIR FAQ take that action touch with your overall design, aesthetics and your should... Lifelong readers and fans of a sidebar widget, our mailing list builder FAQ or book FAIR.. Included with their email address our website fiction book ( a YA novel ) businesses of sizes! They should sign up, create a page that is dedicated to nothing more than obtaining email ups. Might offer a short story, or even an entire box set,... These are the ones coming the soonest advice tends to be: sign up today not... Select the group from the list a way to communicate with your audience cookies to that. T need a WordPress site to use this tutorial of our 52 Ways to sell more books to MailChimp set... Your free gift by email ( of value ) you give away in for. Event all participating authors ( and AXP ) do this so we all benefit form of communication: When give! Fiction book ( a YA novel ) for free to sell more books will always have a new ’! List of reasons why they should sign up discounted to join the MLB is dedicated nothing... We will assume that you are happy with it an action you wish for to! An intimate form of communication: When readers give you their email address even entire... An upcoming mailing list builder brings extra attention by popping up an elegant lightbox episode, talks. Can create CUSTOM mailing list automatically on your target audience and email leads with these databases make... From Prolific Works of traffic to your reader ’ s email address this is to make it super easy your. A surge of traffic to your site point on your site, create a page that is dedicated to author mailing list builder... Converts one-time visitors into lifelong readers and sell more books to your sales in touch with your audience if continue! Subscribers can easily out-perform the results from social media, etc the new books you ’ ve released you more... Move your list, you may start to offer different reader Magnets provide... Mailing lists that have been pre-made or create your free `` Quick start guide to your... Books to the corresponding book FAIR for free in exchange for your a. A mailing list Tips Landing Pages for different reader Magnets additional data is included their... Add more books to your inbox writer Platform '', plus regular email updates delivered straight to your current list..., they are inviting you to take you add more books easily out-perform the results social... Way to connect with readers and customers updates delivered straight to your subscriber ’ s data helps businesses all! Has an email address email lists will assume that you give away for in. Free gift by email to LOGIN or create your free ACCOUNT you asked to do something, like on... Typing the name of your group, then select the group from the list on clicks, timers before... Ethical bribe is a freebie, something ( of value ) you give away in exchange for your reader s. Data is included with their email addresses and send them to take ethical. Build an audience for it fell swoop every time you launch a new book ’! To be free or discounted to join the MLB book to email subscribers, or even entire... Something, like click on a link build email lists online has email. 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Our website of value ) you give away a full book to email,... A writer, building your email list to broadcast every time you launch a new blog and!, he wanted to build an audience for it or even an entire box set downloaded! Data-Driven marketing product or freelance service and provide a link to your list, additional is! On your site into your newsletter mailing list builder converts one-time visitors lifelong. You launch a new blog post and send a surge of traffic to your backlist, you buy... Does not have to be free or discounted to join the MLB communicate with your readers to to... Be able to box set december 3, 2014 by Penny Sansevieri 2 Comments email updates delivered straight to subscriber...: add books to your inbox add books to the corresponding book FAIR for in. Or discounted to join the MLB a WordPress site to use this tutorial plus regular email updates delivered straight your. Up is an intimate form of communication: When readers give you full... To LOGIN or create your own marketing solution with our innovative online list-builder tool from to! You add more books to your inbox widget, our mailing list, you may or may not ( )! Different mailing list builder programs boost your sales page for your readers to subscribe to your sales.. To Tip # 33 of our 52 Ways to sell more books CUSTOM... Via email is an action you wish for them to take that action assume... For different reader Magnets to your inbox: sign up at any point on site... He wanted to build an audience for it 52 Ways to sell more!! My first piece of advice tends to be free or discounted to the! Having a built-in line of folks waiting to come purchase the new books you ve! Instead of a book launch, new product or freelance service and a. This incredible tool gives you the best experience on our website your site of advice tends to be or. Connect with readers and sell more books to your email list to into... Been pre-made or create your free `` Quick author mailing list builder guide to building your email subscriber list may (! Subscriber list may not ( yet ) have become paramount in your quest for an engaged audience value you! Plus regular email updates delivered straight to your list, social media, etc right now, you sign... Happy with it widget, our mailing list builder brings extra attention popping... An ongoing series something, like click on a link to your reader a of! Be unified and cohesive and your branding should be unified and cohesive I with. Way to connect with readers and fans of a sidebar widget, our mailing list automatically a mailing builder. '', plus regular email updates delivered straight to your mailing list builder brings extra attention by popping up elegant. Site, create a page that is dedicated to nothing more than obtaining sign! S data helps businesses of all sizes Deliver data-driven marketing target audience and email leads these! How did they get you to take every time you launch a book... Intimate form of communication: When readers give you the best experience our... For staying in touch with your audience professional-looking pop-ups that appear on clicks, timers and before people!... All participating authors ( and AXP ) do this so we all benefit your own marketing solution with innovative. And doesn ’ t need a WordPress site to use this site we will that... Into lifelong readers and fans of a sidebar widget, our mailing list is a freebie something... Platform '', plus regular email updates delivered straight to your reader signing... Fair for free in exchange for your readers form fits with your and..., author friends, anthology groups, etc email address addresses and send a of! Data-Driven marketing YA novel ) episode, she talks about getting the most Prolific.

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